Market sizing, unit economics, and zero patience for hand-waving.
Start a session with Julian →“Size this market for me, out loud, right now. Show your assumptions.”
Every session ends with a written report scored on these three axes, with the transcript attached so you can see what earned each mark.
Could they pitch? Clarity of story, structure, and the ability to lead with the number that matters.
Quality of market-sizing logic, unit economics, go-to-market reasoning, and evidence behind claims.
Did they defend their logic when pushed — updating when wrong without folding or bluffing?